Service — Branding

Look like a company from day one.

Logo, colors, type, and the guidelines that hold it all together — directed by a senior designer and delivered inside your 7-day build. Included in the Brand + Website package at $1,499.

01 — What you get

A brand isn’t a logo. It’s a system — and you get the whole thing.

Logo system

A primary logo plus the variations real life demands: icon mark, wordmark, horizontal and stacked lockups, mono and inverse versions. Nothing breaks when it hits a favicon or an invoice.

Color palette

Primary, supporting, and functional colors, with rules for what goes where. Chosen for contrast and accessibility, not just taste.

Typography

Typefaces and a working hierarchy: headlines, body, captions. Licensed or free — nothing you’ll get a bill for later.

Brand guidelines

A concise rulebook for all of it: colors, type, logo usage, spacing, dos and don’ts. Hand it to any future hire, freelancer, or printer and everything they make stays consistent — marketing materials, decks, social, ads.

Every file, every format

SVG, PNG, favicon, print-ready. Organised, labelled, yours.

Applied to your site

The brand flows straight into your website build the same week — one brief, one team, no handoff.

02 — The process

Branding runs through the first half of your week.

DAY 0 — THE BRIEF~15 MIN

Tell us who you are

What you do, who it’s for, brands you admire, anything you already have. No calls — start at midnight if you like.

DAY 1 — DIRECTIONHUMAN JUDGMENT

The creative direction is set

Your creative director reads the brief and sets the creative direction: positioning, mood, references, what to avoid. This is the decision the whole brand hangs on, and a person makes it.

DAYS 1–2 — EXPLORATIONAI × DIRECTION

Wide exploration, tight curation

Our AI pipeline explores under that direction — dozens of logo routes, color systems, and type pairings in the time a traditional studio sketches five. The creative director curates: kills the weak work, pushes the promising work further.

DAYS 2–3 — REFINEMENTBY HAND

The chosen direction is finished

Optical spacing, weights, how the mark holds up small, every variation built out. This is the part that separates a logo from a brand.

REVIEW — ASYNC2 ROUNDS

You review, we revise

You get the direction in your dashboard and leave feedback on the work itself. Two revision rounds are built in.

DELIVERYSAME WEEK

Files, guidelines, and a live site

Files and guidelines land in your hands, and the brand flows straight into your website build the same week.

03 — How the studio works

A studio of two: the AI and the creative director.

Every project runs like a small studio. Two roles, clearly divided — and every deliverable passes through both.

The AI — the designer at the desk

Production, at a pace no team can match.

Fast, tireless, and able to explore fifty directions in the time a traditional team sketches five. It handles the production work — layouts, variations, iterations — and makes the mundane parts better, not just faster.

The senior designer — the creative director

Judgment, on every screen.

They set the vision from your brief, review everything the AI produces, kill what’s weak, and step in by hand where the craft demands it. Nothing ships without their sign-off.

AI raises the floor. The creative director sets the ceiling. You get both, in days.

04 — Pricing

One fixed price, brand and site together.

Brand + Website
$1,499

Logo system, guidelines, and a conversion-first website — designed, built, and launched inside 7 days. Money back if we miss the week.

Start your build
05 — FAQ

Branding questions, answered.

I already have a logo I like. +

Then you don’t need this — the $999 Website package applies your existing brand to a new site. If it needs tidying rather than replacing, mention it in the brief.

Do I own the brand? +

Fully. Every file, every format, no lock-in, nothing held back.

What if the direction is wrong? +

That’s what the two revision rounds are for — and if the first direction misses, we redesign it inside them.

Ready when you are

Still trading under a placeholder?
Your brand could exist by next Friday.

15-MINUTE BRIEF · DELIVERED INSIDE 7 DAYS · FIXED PRICE

Questions first? Message us — we reply within a few hours.